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Winter Sale 15% Off $75 or more with code: WINTER26 View Terms

Loss of Firmness

Woman examining skin in mirror and noticing loss of firmness in skin

Best Products for Loss of Firmness in Skin

Revitalize your skin with firming skincare solutions. Shop our selection of products designed to lift, tighten, and restore elasticity for a youthful appearance

Glo Skin Beauty Hydrating Primer white BG
NEW

Glo Skin Beauty

Glo Skin Beauty Hydrating Primer 1.0 fl oz

$42.00

For fresh, hydrated, re-energized skin, meet Hydrating Primer. A multitasking makeup-skincare hybrid with a radiant dewy finish, it's perfect for tired, dull, or dry skin in need of a pick-me-up. Powered by hyaluronic acid to revive and restore skin's...

GlyMed Plus

GlyMed Plus Post-Procedural Essentials Kit

$146.00

  The GlyMed Plus Post-Procedural Essentials Kit is the ultimate solution for healing and restoring skin after moderate aesthetic treatments, such as chemical peels, microdermabrasion, or cavitation. These treatments can leave your...

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GlyMed Plus Pre-Procedural Skin Essentials Kit 6-piece kit
Clearance
Discontinued

GlyMed Plus

GlyMed Plus Pre-Procedural Skin Essentials Kit (DISCONTINUED)

$104.00

PLEASE NOTE: THIS PRODUCT HAS BEEN DISCONTINUED - ALL SALES FINAL Before starting moderate treatments it’s important to prepare the skin for optimum health in order to see absolute results. This system helps to exercise and actively prepare skin...

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HoliFrog Sunnyside C Glow Serum 1 fl oz - Skin Elite
NEW

HoliFrog

HoliFrog Sunnyside C Glow Serum 1 fl oz

$68.00

Daily Vitamin C Serum to Brighten, Strengthen and Even Tone HoliFrog Sunnyside C Glow Serum is a brightening serum designed to reduce discoloration, smooth fine lines, and support skin resilience. With 15 % stable vitamin C, 3 % tranexamic acid, 2 %...

IMAGE Skincare

IMAGE MD Restoring Eye Masks - 22 masks

$62.00

Cooling Hydro-Gel Eye Masks to Hydrate, Refresh & Firm Elevate your under-eye ritual with IMAGE MD Restoring Eye Masks. These luxe hydro-gel patches deliver a burst of hydration and firming power via a triple hyaluronic acid complex, while botanical...

iS Clinical The Essentials Vitamin C Trio - Skin Elite
Limited Time Offer

iS Clinical

iS Clinical The Essentials Vitamin C Trio

$69.00

Targeted Vitamin C Serums Trio for Brightening, Protection & Eye Revitalization iS Clinical The Essentials Vitamin C Trio is a limited-edition set featuring three best-selling vitamin C serums in convenient travel sizes to defend against free...

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Jane Iredale

Jane Iredale Skin Ultimate - 168 capsules

$160.00

60 day supply New improved formula. An Advanced Nutrition Programme supplement that delivers personalized biome-based results for you by supporting the gut-skin connection. This one-a-day smart capsule uses advanced microbiome technology to help target...

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Jane Iredale

Jane Iredale Skin Youth Biome™ - 60 capsules

$95.00

60 day supply New improved formula. An Advanced Nutrition Programme supplement that delivers personalized biome-based results for you by supporting the gut-skin connection. This one-a-day smart capsule uses advanced microbiome technology to help target...

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Phyto-C Whitening Mask 1.67 fl oz (CLEARANCE)
Sale
Clearance

PhytoCeuticals

Phyto-C Whitening Mask 1.67 fl oz (CLEARANCE)

$125.00 $62.50

Note: This product has an expiration date of MARCH 2026. Note: All clearance sales are final. Phyto-C Whitening Mask is a scientifically advanced formula that focuses on the reduction and prevention of damage incurred by aging skin. Due to the nature of...

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The Loose Truth

It might happen slowly but it can feel like it happens overnight…one morning you just wake up and look in the mirror and you notice your skin seems to wiggle more than it used to or you spot some sagging or the start of jowls. It’s natural, sure, but it’s not a part of getting older that anyone looks forward to. It doesn’t have to be here to stay, though, because there are plenty of skin care products that can help to firm up your skin and give you back a bit of your youth.

Why Does My Skin Lose Firmness with Age?

Loss of firmness is a natural part of aging. Here’s how it works: your skin has a particular protein in it called collagen. Your skin is going through a constant cycle of replacing collagen as it breaks down. When you’re young, your body is producing enough collagen to keep up with the breakdown, so your skin stays firm and smooth. But as you get older your collagen production slows down, eventually leading you to have less and less collagen. That makes your skin thinner and less firm.

What Factors Contribute to Loss of Firmness?

Losing skin firmness is a natural part of aging, but certain factors and habits can actually make it worse because they make the collagen in your skin break down faster. These include things like:

  • Smoking and tobacco use
  • Excess sun exposure
  • Too much sugar and refined carbs
  • Some autoimmune conditions like rheumatoid arthritis and lupus

You can’t control whether you have an immune condition, of course. But following simple healthy habits like avoiding tobacco, keeping sugar and refined carbs in moderation, and wearing sunscreen when you’re going out in the sun can help you keep collagen as intact as possible.

What Can I Do to Make My Skin Firmer?

If you’re starting to see some sagging and looseness, there’s hope and it’s not limited to a surgical facelift. Some topical skin care products can help to stimulate your collagen production for a naturally firmer look. Look for products with any of these collagen-boosting ingredients:

  • Retinol
  • Peptides
  • Alpha hydroxy acids (AHAs)
  • Vitamin C

Pro Tip: Choose Prevention Over Correction

It’s much easier to prevent your skin from losing firmness than it is to restore firmness after it has dropped, so prevention is the name of the game. You can keep your skin’s firmness as much as possible by:

  • Wearing sunscreen when you’ll be spending time out in the sun
  • Avoiding tobacco
  • Keeping sugar and refined carbs in moderation
  • Following healthy habits like minimizing alcohol and eating a healthy, balanced diet
  • Getting plenty of sleep
  • Using good skin hygiene like cleansing and moisturizing your skin twice a day
  • Starting to use collagen-boosting skin care products before you have visible wrinkles and sagging

It’s never too late to start using prevention strategies to put a halt on future collagen loss, and all of these are things you can start doing today.